Press release | Veterinarians Without Borders North America launches largest-ever Animals & Ales Pet Photo Contest in partnership with 49 breweries across Canada and the U.S.
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VWB North America launches largest-ever Animals & Ales Pet Photo Contest in partnership with 49 breweries across Canada and the U.S.

Posted Mar 3rd, 2025 in Media Releases, News, press-release

SAINT PAUL, MN/OTTAWA, ON, March 3, 2025 — Veterinarians Without Borders North America (VWB) is thrilled to announce the launch of its largest-ever Animals & Ales Pet Photo Contest, bringing together pet lovers and craft beer enthusiasts across the U.S. and Canada. From March 3 to March 17, 2025, participants are invited to submit photos of their beloved pets for a chance to be featured on exclusive beer labels crafted by 49 participating breweries.

This unique contest offers pet owners the opportunity to showcase their furry, feathered, or finned friends while supporting VWB's mission to provide veterinary care and animal health programs to communities in need worldwide. Each vote cast in the contest equates to a $1 donation, directly benefiting VWB's initiatives.

“We are so thrilled to bring back this fun contest in such a monumental way,” said Charmaine Brett, VWB’s executive director. “This marks our fourth, and largest ever, Animals and Ales Pet Photo Contest and we are excited to be partnering with 48 amazing breweries across both Canada and the U.S.,” she added. “This is a great way for pet guardians and their networks  to get involved in supporting animals and communities in need, both in Canada and the U.S., and across the globe,” said Brett.   

How to participate:

  • Visit Animals & Ales Canada OR Animals & Ales U.S.
  • Capture a high-quality photo of your pet.
  • Select a participating brewery.
  • Submit your pet's photo through the designated brewery's contest page.
  • Promote your entry to gather votes from friends, family, and the community.

The pet with the highest votes for each brewery will be immortalized on a limited-edition beer label, with some breweries offering additional prizes.

Milestone prizes:

Participants can unlock exciting rewards as they reach fundraising milestones:

  • $1,500 Raised: Tote bag and collapsible pet water dish
  • $3,500 Raised: $100 PetSmart gift card
  • $6,500 Raised: Personalized ballcap featuring your pet's face
  • $10,000 Raised: YETI dog bowl

All funds raised will support VWB's programs, delivering essential veterinary services to underserved communities across North America and globally. This includes aiding remote areas in Alaska, Northern Canada, and regions affected by natural disasters.

For more information and to enter the contest, visit:

_____________________

About Veterinarians Without Borders North America/Vétérinaires Sans Frontières Amerique du Nord:
Using a One Health approach, Veterinarians Without Borders (VWB) works for, and with, communities in need to foster the health of animals, people and the environments that sustain us. VWB works in Africa and Asia to improve the living conditions of the most disadvantaged rural populations through veterinary and agricultural services, sustainable animal production, training, value chain development and sustainable natural resource management. Additionally, we support remote Northern communities, including Alaska, to improve animal health through temporary spay and neuter clinics, reduce the spread of rabies, and work to create the conditions for long-term, community-led sustainable animal health services.  We also provide emergency response support to communities following natural disasters and other crises. Learn more at: www.vwb.org 

Media Contact: 
Laura Eley  
Communications & Media Relations Manager, VWB
E: laura@vwb.org  
C: +1(343) 633-0272 

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